Megan Malayter
Vice President, Licensing and Consumer Products at NASCAR
- Role
- Vice President, Licensing and Consumer Products at NASCAR
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Megan Malayter
Experienced Licensing and Marketing professional with a demonstrated history of working in the sports and entertainment industry. Skilled in Brand Licensing, Marketing Strategy, Integrated Marketing, and Advertising. Creative collaborator with inventive ideas on expanding brands and increasing consumer engagement. Loves devising a \"global picture\" while smartly executing!
Experience
Vice President, Licensing and Consumer Products
Jul 2024 — Present · Charlotte, NC, US
Education
Tuck Executive Education at Dartmouth
Women’s Executive Leadership Institute (WELI), Leadership and Management
Ball State University - Miller College of Business
Bachelor of Science, Marketing
1999 — 2003
Skills
- Advertising
- Relationship Marketing
- Strategic Planning
- Social Media
- Sports Marketing
- Brand Management
- Integrated Marketing
- Marketing Strategy
- Product Marketing
- Event Planning
- Strategic Partnerships
- Marketing
- Intellectual Property
- Licensing
- Team Building
- Sponsorship
- Marketing Communications
- Retail
- Contract Negotiation
- Event Management
- Brand Development
- Brand Licensing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.