Matthew Green
Chief of Marketing and Recruitment at Army ROTC
- Role
- Chief of Marketing and Recruiting at Army Rotc Official Page
- Location
- Louisville, KY, US
- LinkedIn followers
- 500 followers
Experience
Chief of Marketing and Recruiting
Jul 2023 — Present · Fort Knox, KY, US
Responsible for a nationally scoped marketing division offering America\'s youth the opportunity to decide to lead in the US Army. My team analyzes college market youth research, develops and digitally distributes Army ROTC content, and conducts direct face-to-face marketing activities at events nationwide. I also oversee the training of all Army ROTC recruiting officers and develop relevant curriculum to prepare them to message our competitive value proposition to college market youth.
Education
United States Military Academy at West Point
Bachelor of Science (BS), Chemistry
2002 — 2006
Vanderbilt University Owen Graduate School of Management
Master of Business Administration (MBA), Human and Organizational Performance
2014 — 2016
Harvard Business School Executive Education
Aligning Strategy and Sales
Harvard Business School Executive Education
Marketing in the Digital Era
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