Mhaire Mary Fraser
Principal Design Researcher Manager @Truist
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WORK HISTORY
Principal Design Researcher Manager @Truist
US
I am a strategist who researches those who hold and have wealth by deeply understanding their motives, cognitions, and behaviors. I use that knowledge to design experiences along with product managers, designers, and journey architects to produce insights that build amazing financial processes and products.
EDUCATION
San José State University
M.S. Engineering, Human Factors/UX design
Modern Elder Academy
Certificate, Mindset Management
University of Southern California
Master's Certificate, Gender Studies
Sonoma State University
BS; MS, Psychology
University of Southern California
Ph.D., MsEd., Cognitive Psychology.
ABOUT MHAIRE MARY FRASER
I thrive on developing strong teams that flourish through multidisciplinary collaboration as a leader. As an ICI thrive on uncovering insights by working in collaboration with strategic partners. In my next role, I am looking for a company or team that looks to deeply understand its clients in relational ways. Everyone has an addiction and mine happens to be ideas. I nerd out on creative ways to research new ways of thinking about the best ways to express user experiences. I lead and build out usability and strategy teams that design and explore both blue sky and tactical user experiences. My values of authenticity, kindness, growth, and joy are lived personally and professionally weather i am leading a team or working as an IC in a highly collaborative team. I uncover educational needs within teams and facilitate workshops to ask better questions while finding better solutions. My breadth of skills, tools, and curiosity can answer difficult product strategy questions with solutions that meet both consumer and business needs I have launched products, chatbots, and user initiatives that have been successful and changed metrics in significant ways.
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