Mhaire Mary Fraser

About Mhaire Mary Fraser

I thrive on developing strong teams that flourish through multidisciplinary collaboration as a leader. As an ICI thrive on uncovering insights by working in collaboration with strategic partners. In my next role, I am looking for a company or team that looks to deeply understand its clients in relational ways. Everyone has an addiction and mine happens to be ideas. I nerd out on creative ways to research new ways of thinking about the best ways to express user experiences. I lead and build out usability and strategy teams that design and explore both blue sky and tactical user experiences. My values of authenticity, kindness, growth, and joy are lived personally and professionally weather i am leading a team or working as an IC in a highly collaborative team. I uncover educational needs within teams and facilitate workshops to ask better questions while finding better solutions. My breadth of skills, tools, and curiosity can answer difficult product strategy questions with solutions that meet both consumer and business needs I have launched products, chatbots, and user initiatives that have been successful and changed metrics in significant ways.

Experience

1. Principal Design Researcher Manager

   Truist

   Jun 2022 — Present · US

   I am a strategist who researches those who hold and have wealth by deeply understanding their motives, cognitions, and behaviors. I use that knowledge to design experiences along with product managers, designers, and journey architects to produce insights that build amazing financial processes and products.

Education

• San José State University

  M.S. Engineering, Human Factors/UX design

  2012 — 2015

• Modern Elder Academy

  Certificate, Mindset Management

  2020 — 2020

• University of Southern California

  Master's Certificate, Gender Studies

  2004 — 2005

• Sonoma State University

  BS; MS, Psychology

• University of Southern California

  Ph.D., MsEd., Cognitive Psychology.

  1999 — 2005