Mike Larkin
Sr. Manager Account Directors and Product Consultants @ Acoustic | Marketing Automation, CRM
- Role
- Sr Manager Account Directors and Product Consultants, North America at Acoustic
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Mike Larkin
Acoustic is a global leader specializing in marketing automation and omnichannel solutions. Leadership and innovation form the cornerstones of my role as the Senior Manager of Account Directors and Product Consultants. My team\'s expertise has built heightened client engagement and retention through top-tier services we provide to our global Fortune 500 customers.Our work embodies the fusion of creative digital architecture and strategic marketing automation, consistently driving innovative solutions for marketing teams at a global scale. With a proven track record in CRM management, data integrations and Marketing Automation solutions, my approach is rooted in a deep understanding of the digital landscape, ensuring that every project delivers measurable business impact and contributes to our clients\' success.
Experience
Sr Manager Account Directors and Product Consultants, North America
Oct 2021 — Present
Manage a team of 8 digital architects to design and implement marketing automation solutions for global clients.• Allocate Account Directors and Product Consultants across global Fortune 500 customer projects. My teams work closely with our clients to develop high performing automated marketing campaigns. • Manage Service team\'s workloads and utilization. • Ensure team is constantly exceeding client expectations and improving client engagement. • 17 years of experience in Marketing Automation platforms and CRM solutions.
Education
University of Denver - Daniels College of Business
MBA, Marketing Strategy
2007 — 2010
Metropolitan State University of Denver
Bachelors of Arts, Journalism/Political Science
1994 — 1997
Skills
- Email Marketing
- Social Media
- Marketing
- Copy Editing
- Social Media Marketing
- Digital Media
- Sem
- Silverpop Engage
- Web Analytics
- Management
- Editing
- Marketing Strategy
- Marketing Communications
- Integrated Marketing
- Digital Marketing
- Content Strategy
- Content Production
- Omniture
- Public Relations
- Social Networking
- Adobe Creative Suite
- Behavioral Targeting
- Content Management
- Analytics
- Google Analytics
- Omniture Analytics
- Mariachi Wrangler
- Html
- Responsive Web Design
- Content Marketing
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