Megan Prangley

About Megan Prangley

I’m a storyteller, marketer, and lifelong learner with a knack for creativity and connection. My marketing style is influenced by my background in theatre, my travels, and my passion for doing things differently. After graduating from Grand Valley State University with a B.A. in communications, I began my marketing career and now have nearly a decade of experience. I started at ManoByte, earning five HubSpot certifications in my role, then continued building my expertise at DUAL North America. I launched their HubSpot marketing efforts by day and studied improv at The Second City by night. Improv remains a passion - I’m a proud Conservatory and music improv graduate, inspired by my favorites like Steve Carell, Chris Farley, and Amy Poehler. Now, as Demand Generation Manager at Xylem, I’m focused on solving utility challenges by promoting our innovative solutions. And my most rewarding chapter yet? Becoming a new mom! Becoming a mother has transformed my resilience in ways no job ever could. It’s taught me patience, adaptability, and an unshakable determination, making me stronger and more capable in both my personal and professional life. Whether I’m driving campaigns, creating on stage, or enjoying family time, I bring energy and creativity to everything I do.

Experience

1. Demand Generation Manager

   Xylem

   Mar 2023 — Present

   Responsible for the planning, development, and implementation of data-driven marketing communication strategies that support the growth objectives of the energy customer segment. Key competencies- Driving highly targeted marketing campaigns for lead generation- Content creation & brand management- Sales enablement- Collaborating with internal stakeholders and managing relationships with external partners to successfully execute campaigns- Digital marketing best practices-Marketing budget management and analysis for ROI

Education

• Grand Valley State University

  Bachelor of Arts (B.A.), Drama and Dramatics/Theatre Arts, General

  2011 — 2015

Skills

• Customer Service
• Assistant Directing
• Microsoft Word
• Team Leadership
• Organization Skills
• Gender Studies
• Working with Children
• Acting
• Nonprofits
• Social Media Blogging
• Theatre
• Improvisation
• Inbound Lead Generation
• Microsoft Powerpoint
• Research
• Stage Management
• Childcare
• Powerpoint
• Event Planning
• Nonprofit Organizations
• Social Media
• Gender Equality
• Leadership
• Inbound Marketing
• Retail Sales
• Theatre of the Oppressed
• Communication
• Creative Solutions
• Microsoft Office
• Public Speaking
• Social Networking