Miya Howells
Sr. Softgoods Category Merchandising Manager
- Role
- Sr Softgoods Category Merchandising Manager at Burton Snowboards
- Location
- Burlington, VT, US
- LinkedIn followers
- 500 followers
About Miya Howells
Design to market: Hands on design experience from product inception, market research, competitive audits, trend research, sketch ideation, design refinement, client presentations, line planning and merchandising, materialization, construction, tech pack creation, and factory communication.Work with marketing and sales teams to create selling tools to communicate design features and benefits.• Multi-disciplinary design management: Experience managing and directing multi-discipline design teams of product designers, freelancers, graphic designers and colorists to create cohesive designs. Scheduled and managed team check-ins with clear deliverable requirements to hit deadlines and directed design refinements and direction.Worked with account managers to ensure the team works within the approved budget.• Product development: Worked with clients and factories to refine prototype construction concerns, design detailing, fit issues, duty, and target costs, Product tested and reviewed footwear and snowboard boots based off of fit, materials, construction and performance.• Technical skills: Proficient in Adobe Creative Suite (Illustrator, Photoshop, InDesign),Autodesk Maya, Keynote, Powerpoint, Excel,Word, and sketching.Work in Rhino, Blender, and Keyshot. Experienced with cut and sew manufacturing, molding process, textiles and plastics.• Outdoor/action sport lifestyle: Snowboarding since 1997, cut and built splitboard in 2011, backpacking, hiking, camping, mountain biking, surfing.
Experience
Sr Softgoods Category Merchandising Manager
Mar 2025 — Present
Education
Syracuse University
Bachelor's of Industrial and Interactive Design, Industrial and Product Design
2001 — 2006
Skills
- Trend Analysis
- Footwear
- Design Strategy
- Creative Conception
- Illustrator
- Product Development
- Indesign
- Strategic Thinking
- Product Design
- Concept Development
- Adobe Creative Suite
- Sketching
- Industrial Design
- Experience Design
- Design Management
- Design Thinking
- Packaging
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