Mithunn
Digital Marketing | Growth & Revenue Marketing Leader | Demand Gen, ABM, GTM, Performance Marketing | B2B SaaS, Healthcare, Education, BFSI | Generative AI, GA4, Marketing Automation
- Role
- Marketing Director at CBL Solutions
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Mithunn
Operations, client services, and marketing leader with 23+ years driving full-funnel growth for B2B, D2C, B2C, and B2B2C organisations across Technology, SaaS, Healthcare, BFSI, and Higher Education.I build integrated ops + client service + marketing engines that deliver predictable revenue—driving ₹2.5Cr+ qualified pipeline, 45% YoY lead growth, and 10%+ customer acquisition growth with 12–15% CAC reduction.An early adopter of Generative AI, GA4, and marketing automation, I specialise in data-driven, global campaigns and high-performing teams.Open to Director / VP / Head of Marketing roles in B2B SaaS, Healthcare/Pharma,FMCG, Education, BFSI/FinTech, and enterprise technology across global/remote setups.#CMO #MarketingLeadership #GrowthMarketingNotable Campaigns I’ve Planned & Orchestrated:Some of the most defining moments in my career came from leading strategic, insight-driven, and culturally rooted campaigns that moved the needle at scale:A. “Innovate for Digital India 2.0” (Intel & Government of India) → A multichannel campaign accelerating tech adoption among Indian startups. Video-https://bit.ly/45jeX73 | Blog-https://bit.ly/4fn3lodB. “The Golden Mile” (Cisco & Andhra Pradesh Govt) → India’s longest smart street — transforming Vijayawada into a connected, secure smart city hub. Read Article- https://bit.ly/4ldQwOaC. “Mann Hai Toh Money Hai” (Moneyview with Ranbir Kapoor) → A disruptive, AI-led fintech campaign changing how millennials view personal finance. Watch Campaign-https://bit.ly/4olXxPK
Experience
Marketing Director
Dec 2024 — Present · US
Lead demand generation and brand positioning for CBL Solutions and its portfolio companies in various industries.• Develop marketing strategies for DataSkate, Dabbahwala, and Akaira Travel to drive business growth and customer acquisition.• Build and lead a high-performing team to execute strategic marketing, sales, and branding initiatives.• Launch targeted digital and offline campaigns, driving at least 20%+ customer growth across all verticals.
Education
Sri Aurobindo Memorial School
IIBMS, MBA
1984 — 1995
Edupristine
Digital Marketing , Digital Marketing
2014 — 2015
IIBMS
EMBA, Advertising
2009 — 2011
Bangalore University
BA, Sociology
2000 — 2003
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