Mithila Kotibhaskar
Sr. Digital Data Analyst
- Role
- Sr Digital Data Analyst at Stellantis
- Location
- Navi Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Mithila Kotibhaskar
I am an accomplished professional delivering 8 years (UK, India) of career success in conceptualizing & implementing effective ideas/ strategies which adds value to organization through inspiring leadership, rich experience & innovation excellence; targeting to express potential in challenging roles with an esteemed organization in Search Engine Optimization & Marketing across the UK, India & US. My dexterity lies in overcoming complex business challenges & making high stake decisions using experience-backed judgment, strong work ethics & irreproachable integrity in monitoring & optimising the search engine marketing strategy to improve keyword rankings across UK’s Government Sector (Construction & Sports), Global Restaurant Chain, Technology & Software for Real Estate Niche, Banking & Finance, Marine, Oil & Gas and Legal Services. Over the time, I have proved my excellence in turning-around the business and directing it towards growth by proactively investigating new business opportunities & maximising the competitive strength for long-term success by strategising SEM Campaigns for objective-oriented ROI-based search engine marketing plans. Over the time, I have proved my excellence in devising brand segmenting targeting, positioning & advertising strategy; skilled in augmenting brand visibility through innovative search engine marketing plan, communication strategy & campaigns and driving brand-positioning that fuelled market-place presence, revenue growth, brand visibility & loyalty, traffic & conversion; led the organisation’s conversion rate optimisation program; lifted & sustained conversion rates by nearly 20% YoY using Alpha/Beta and iterative multi-variate testsExcellent at Ideating & redesigning the information architecture to improve organic rankings and user experience for accelerated micro & macro conversions
Experience
Sr Digital Data Analyst
Oct 2025 — Present · IN
Education
Ramrao Adhik Institute of Technology, Mumbai University
B.E (Distinction), Computer Science; Science
2006 — 2011
Digital Academy
PGDM, Digital Marketing
Skills
- Manual Testing
- Software Testing
- Selenium Webdriver
- Manual Test Execution
- Test Automation
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