Mitchell Bezzina
Vice President, Product Marketing and Solutions Marketing, Darktrace
- Role
- Vice President, Product and Solutions Marketing at Darktrace
- Location
- Mountain View, CA, US
- LinkedIn followers
- 500 followers
About Mitchell Bezzina
Results and data-driven marketing and technology executive with 20+ years in information security and endpoint forensics. Successful track record of leading high-impact marketing teams to disrupt existing industries and accelerate growth for cybersecurity technologies and services. Experienced in developing go-to-market strategies that cover the complete funnel from creating awareness and generating qualified leads, to building then converting strong sales pipeline into revenue. In 2018, drove the creation of the XDR category and released the first product in this space, Cortex XDR. Has since led all functions of marketing for the Palo Alto Networks Cloud-Delivered Security Services business unit, increasing pipeline 1.6x while launching new products in high-growth innovative markets (IoT Security, CASB and Enterprise DLP). Experience: Product Marketing, Go-To-Market Planning and Execution, Demand Generation, SEO/SEM, Social Media Marketing, Analyst Relations, Sales Enablement, Sales Engineering, Marketing Efficiency and Process, International Markets
Experience
Vice President, Product and Solutions Marketing
Oct 2023 — Present · San Francisco, CA, US
Leading Product and Solutions Marketing to effect change, accelerate growth, and provide strategic direction
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