Mitch Kistner

About Mitch Kistner

I am a growth-driven marketing and brand leader with 16 years of experience building companies, scaling teams, and turning strategy into revenue across franchising, automotive aftermarket manufacturing, and consumer brands. As Vice President of Marketing for Pickleball Kingdom, I lead the national marketing engine for a franchise system with nearly 400 locations awarded and expanding internationally. My role sits at the intersection of brand, demand, and operations. I oversee the platforms, playbooks, and creative standards that allow dozens of independently owned locations to drive memberships, events, and local market awareness while maintaining a strong, unified national brand. Throughout my career, I have worked inside multiple private equity-backed organizations, leading sales and marketing across as many as 14 brands at once and managing teams of up to 25. That experience shaped how I think about growth at scale: clear positioning, disciplined execution, strong systems, and measurable performance. I have managed multimillion-dollar advertising budgets and built integrated marketing programs spanning paid media, CRM, content, partnerships, events, and retail and e-commerce. My background blends performance marketing with brand leadership. I bring a creative eye for visual identity and messaging, while staying deeply focused on data, attribution, and conversion. That balance allows me to build brands that feel premium and differentiated while still driving bookings, memberships, and revenue. I lead through clarity, accountability, and coaching. I believe the best marketing teams win by pairing strong systems with strong people, and by holding themselves to a higher standard than the market around them. At the core, I am a builder who enjoys creating the structure that allows people, partners, and brands to win.

Experience

1. Vice President Marketing

   Pickleball Kingdom

   Sep 2025 — Present · Gilbert, AZ, US

Education

• Arizona State University

  Design and Visual Communications, General

  2004 — 2010

Skills

• Product Marketing
• Logo Design
• Email Marketing
• Facebook
• Customer Service
• Social Media
• Management
• Brochures
• Online Advertising
• Trade Show Graphics
• Trade Show Representation
• Advertising
• Marketing
• Art Direction
• Online Marketing
• Graphic Design
• Social Media Marketing
• Graphics
• Banner Ads
• Marketing Strategy
• Digital Marketing