Misty Easler Long

About Misty Easler Long

20+ Years of Specialized Experience in Business Development, Sales, Operations Management, Training and Onboarding, Customer Relationship Management, and Sales Team Leadership within the Travel and Hospitality Industries Proven Leadership in Fostering Excellence in Customer Experiences while Ensuring Operational Profitability Ability to Manage a High Volume of Initiatives and People Across Multiple Locations while Maintaining Emphasis on Outstanding Service, Culture, and Profitability Possess Excellent Presentation Skills Proven Ability to Build Key, Long-Term Relationships with All Backgrounds and Organizational Levels Possess a Strong Passion for Flawless Service and a Reputation for High Personal Integrity Passion for Customer Success, Personnel Management, Training, and Onboarding including Recruiting and Developing High-Performing Teams Specialties include Account Saturation; Event Planning; Public Speaking; Contract Negotiations; Group Sales; PR; Account Management; Revenue Management; Corporate Sales; Project Management; and Staff Leadership and Development

Experience

1. Manager, Business Development, and Group Sales Support

   Drury Hotels

   Nov 2023 — Present

   Leads the Business Development team to achieve company and department revenue goals by directing the team to convert leads found by hotels into new accounts. Performance is measured by the team’s ability to grow revenue, develop new accounts, maintain strong pipelines, and cultivate account relationships with key decision-makers- Ensures the Business Development team executes timely lead response, account maintenance and saturation, and prospecting for new business- Manages a team of Hotel Sales Coordinators to achieve revenue goals by selling group rooms and meeting space. Measures team member performance by team’s ability to grow revenue, generate and convert group leads, and execute high service levels to meeting planners throughout the sales process- Provides direction, mentorship, and support to all levels of onsite group sales teams to increase their knowledge of group sales, including but not limited to standards for evaluating group business, structure for success, maximizing room-to-space ratios, and adherence to company standards and resources- Set goals and establish processes and strategies for group prospecting activities to build revenue- Leads with the mindset of collaboration across all sales teams.

Education

• Jefferson College

  Associate of Arts - AA, Business Administration, Management and Operations

  2010 — 2019

• Missouri Baptist University

  Bachelor's degree

  2019 — 2023