Mark Waechter
Mentor @Orbit Ventures
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WORK HISTORY
Mentor @Orbit Ventures
Shenzhen, CN
Orbit Startups is a new endeavour from SOSV (US$1.3 billion AUM) dedicated to breakthrough startups from emerging and frontier markets.
EDUCATION
Ruhr University Bochum
Diploma, Economics
SKILLS
ABOUT MARK WAECHTER
Graduated economist with many years professional, leadership and consulting experience in the areas of FMCG, Internet and Mobile; extremely networked cosmopolitan with intersectoral experience in many regions of the world; outside of Europe especially in the tech-hubs of China, India, Israel, SEA and the USMR. MOBILE- Pioneering Mobile Strategy Consultant with project realisations in over 30 countries- Active designer of the digital transformation with deep knowledge of the disruptive technologies, the platform economics and the necessary processes of change- Globally networked with decision makers and masterminds of the digital economyBRAND GUY- Successful brand management for global players (Unilever, UUNET, WorldCom, T-Mobile)- Deep understanding of the concept of marketing, market-led business management and all classic means of brand communication- Planning, steering and monitoring the efficiency of an advertising budget of up to € 150m p.a.
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