Missy Logan

Missy Logan

Senior Director, Digital Fundraising @National Center for Missing & Exploited Children

Washington, DC, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2025 — Present

Senior Director, Digital Fundraising @National Center for Missing & Exploited Children

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Alexandria, VA, US

EDUCATION

2002 — 2006

Philadelphia University

BS, Graphic Design and Marketing

2013 — 2015

Philadelphia University

Master of Business Administration (M.B.A.), Innovative Marketing Program (iMBA)

SKILLS

IT SolutionsProgram DevelopmentManagementPhotographyBrand DevelopmentEvent PlanningCreative DesignMarketing CommunicationsFacebookStrategic PartnershipsCross-Functional CoordinationWordpressProduction ManagementEmail MarketingDigital MarketingAdvertisingStudent OutreachBudget ManagementRecuritmentAdobe Creative SuiteReporting & AnalysisPromotional MarketingSocial Media MarketingBrand ImplementationOnline MarketingCustomer EngagementSocial NetworkingMultiple Project CoordinationOffice AdministrationCompetitive AnalysisGraphic DesignCopywritingCrm DatabasesNewslettersSocial MediaBloggingLead GenerationLogistics ManagementConsumer MarketingHuman Resources

ABOUT MISSY LOGAN

With my extensive knowledge and experience in digital marketing and UX, I have consistently helped organizations surpass their customer acquisition and retention objectives. My exceptional ability to develop and execute eight award-winning integrated digital marketing campaigns has set me apart in the industry. If you\'re looking to exceed your organization\'s goals, let\'s connect and explore how I can confidently assist you. The success I’ve had throughout my career can largely be attributed to my expertise in the following areas:* Digital Transformation * Technology Implementation (Digital Landscaping, BI)* Digital Marketing & Web Development (CRM, CRO, Social Media, Email, Mobile, Landing Page, etc.)* Database Management, DMP, Data Warehouse, Integration (AMS, User Profiling)* Digital Monetization (Ad Buys, In-Kind, Retargeting, DFP experience)* User Experience (Journey Mapping, Testing, Research)* Marketing & Event Management (B2B and B2C)* Brand Development & Brand Awareness * Membership Acquisition and Retention (Lead Generation, Stakeholder and Client Relations)* Brand Management (Education, Travel, Entertainment, Sports, Music, and Government Industries)* Market Research (Consumer Insight, Competitive Landscaping, Industry Trends, etc.)* Data Analysis (Google Analytics, BIG Data, etc.)* Consumer Engagement (EMS, Consumer Experience, On-Site Activations, Customer Service, etc.)* Project Management (Traditional, Agile, Adaptive)* Design (Graphic, Print, Front-End User Interface Creative)* Management (Operations, Human Resources, Talent Recruiter, etc.) Please do not hesitate to reach out if you feel there is a potential fit. I am open to opportunities, both within private and public settings.

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Missy Logan — Senior Director, Digital Fundraising at National Center for Missing & Exploited Children in Washington, DC, US | Unifers