Audrey Herrero

About Audrey Herrero

I help developers, institutional investors, and family offices make confident decisions in the fast-growing Build-to-Rent (BTR) sector. From design to dollars, my focus is helping BTR communities achieve peak performance.Over the past 7+ years, I’ve analyzed and consulted on nearly homes across communities nationwide, representing over $50 billion in assets. My expertise lies in:+Operational financial modeling to optimize NOI and reduce risk+Accurate rent projections & expense forecasting to strengthen underwriting+Demographic and submarket analysis to identify the strongest opportunities+Investment strategy guidance to align capital with long-term performanceI’ve partnered with more than 500 builders and developers and 250+ institutional capital groups, providing the insights needed to scale portfolios and avoid costly missteps. Along the way, I’ve also educated Wall Street equity and debt firms on best practices for underwriting in this evolving asset class.What makes me different is my ability to bridge design, operations, and capital markets—a perspective shaped by my background in architecture and sharpened by years of advising institutional players.If you’re exploring Build-to-Rent opportunities and want to ensure your strategy is grounded in accurate data and market-tested insights, I’d love to connect. Let’s start a conversation: a•••••@hunterhe.com | DM me here on LinkedIn

Experience

1. Senior Consultant

   Hunter Housing Economics

   Nov 2024 — Present · Phoenix, AZ, US

   At Hunter Housing Economics, I partner with developers, capital groups, and investors to bring clarity to the fast-evolving Build-to-Rent (BTR) sector. My role centers on translating complex market data into strategies that drive smarter investments and stronger community performance.Highlights of my work include:+Guiding financial and operational models that reveal true income potential and long-term stability+Pinpointing demographic and submarket trends that give clients a competitive edge+Advising institutional equity and debt firms on best practices for underwriting as BTR standards continue to evolve+Optimizing product design—from home layouts to community features—to achieve the highest returns and long-term renter demand+Acting as a bridge between market research and capital strategy, helping clients align opportunities with their investment goalsBeyond the data, I see myself as a strategic partner—helping clients ask the right questions, challenge assumptions, and move forward with confidence in a sector that demands precision.

Education

• Study Abroad

  French Language

  2014 — 2014

• Arizona State University

  Bachelor of Science - BS, Architecture

  2015 — 2019