Mirna Chbeir

About Mirna Chbeir

Ambitious and creative Business Development, Strategy & Solutions Designer / Growth Enabler / People Connector & Problem Solver, with a passion for the human experience and a bias toward differentiation to maximize impact. High energy. Action oriented. Agile. Honest, transparent & real. Strong community, employee and customer advocate. Human-centered / purpose-driven value creator. Not satisfied with status-quo or conventional norms.Relentless about creating REAL value, differentiated solutions and \'remark-able\' experiences. North Star: Facilitating organic growth via long-term customer + brand advocacy.(A Value Prop that sells itself. Creating \"talkability\".)Notorious at breaking down silos and facilitating cross-functional collaboration. Team builder. People connector.Cultivating strong partnerships. Bringing people together - identifying shared purpose & synergies to maximize growth efforts. Relationship centric. Focused on creating long-term trust and shared outcomes. Investing in relationships with intention, authenticity, transparency & continuity.Entrepreneurial. Visionary. Anticipatory. Imagineer. Big thinker with big ideas biased to holistic solutions. Perceive threats as opportunities. Energized by overcoming obstacles and solving problems.Innovative & growth-minded. Challenging the status quo for outsized impact. Driven by consumer desires, needs and behavior - pursuing solutions that delight while getting the job done. Outcome vs output focused. Skilled in: Spotting Opportunity, Solving Problems, Design Thinking, Consumer Behavior, Strategic Partnerships, Business Development & Enablement, Product Design and Development, Product Management & Optimization, Competitive Analysis, Strategic Planning, Vendor Management, Growth Marketing (Creating Value / Identifying Needs), Project Management, Communications, Training & Sales Support. Passionate about people and elevating the human experience.Enhancing company culture and employee engagement to help drive innovation, efficiency, customer/employee satisfaction and business growth. Data-informed, but reality-led. Translating consumer truth into decisions & go-to-market solutions. Not confusing dashboards for reality. Using frameworks as tools, not cages.No \'theater\', only action, transformation, results and meaningful outcomes.A life-long learner. Global trend watcher. Innovation junkie.Love to be inspired and inspire others. creating positive environments & genuine relationships.

Experience

1. Director, Talent & Workforce Strategy

   Birmingham Business Alliance

   Mar 2026 — Present · Birmingham, AL, US

Education

• University of Alabama at Birmingham

  Bachelor's degree, Marketing

  1994 — 1998

• The Chief Marketing Officer Institute

  Executive Education / Marketing Leadership

Skills

• Project Management
• Banking
• Vendor Selection and Management
• Deposit Products
• Financial Analysis
• Financial Services
• Retail Banking
• Competitive Analysis
• Product Management
• Fraud Protection Product Management
• Bank/Product Conversions
• Marketing
• Relationship Management