Mira Hapsari

Sustainable Fashion & Circular Economy Practitioner | Project Director & Community Engagement Facilitator

Role
Founder and Creative Director at Fafafoom Studio
Location
San Francisco, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Mira Hapsari

Strategic Product Leader with 10+ years of startup experience driving transformational initiatives in sustainability, fintech, and e-commerce, with a focus on circular economy and reuse systems. Proven track record of increasing user engagement, driving customer growth, and implementing sustainability initiatives across fintech, e-commerce, and climate sectors.Core Competencies: Product Planning and Definition | User Experience Design | Customer Insights and Feedback | Rewards and Loyalty Program Development | Stakeholder Management | Agile Development (Scrum)| Product Analytics | Sustainability and Circular Economy InitiativesCareer Highlights:• Led development of customer incentive reward programs that increased user retention by 15% and drovecustomer conversion by 30% through data-driven product improvements and optimized user journeys• Built a track record in securing fiscal sponsorship, including $12K for Rethink the Runway’s sustainable fashionprogram for SF Climate Week and $30k+ in grant funding for The Climate Gallery Virtual Reality showcase.• Designed and executed strategic program management for multi-channel sustainability initiatives, includingtextile diversion programs and digital publication that reached 1k+ subscribers across 50 countries.• Lead cross-functional teams of 12+ members across sustainability and technology sectors, successfullycoordinating complex initiatives that required strategic alignment of diverse stakeholders, includingpartnerships with educational institutions, tech platforms, brands, and climate organizations.

Experience

  1. Founder and Creative Director

    Fafafoom Studio

    Apr 2018 — Present · CA, US

    Founded a textile upcycling initiative, diverting 275+ lbs of textiles from waste streams and forging strategic partnerships with circular economy leaders, such as Fibershed, Remake, and Fashion Revolution USA.• Raised awareness of global textile waste through custom workshops, speaking engagements, and high-impact interactive collaborations with schools and non-profit organizations such as Bard.edu, Hamlin School, Kenya’s NAAM Festival, and more.• Featured in global publications including Simply Sewing Magazine (UK), California Elegance book (USA), Clearline Magazine (USA), Inspired Magazine (USA/Europe), and Arts to Hearts Foundation\'s The Creative Process book (USA/Asia).

Education

  • University of Wisconsin-Madison

    Bachelor of Science - BS, Computer Science

  • Pepperdine Graziadio Business School

    MBA, Marketing

    2006 — 2008

  • ESSEC Business School

    MBA, Marketing

    2007 — 2007

  • University of Wisconsin-Madison

    Bachelor, Computer Science

    2001 — 2005

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Mira Hapsari — Founder and Creative Director at Fafafoom Studio in San Francisco, CA, US | Unifers