Minh Dang

Brand Manager @Robert Bosch Tool Corporation NA

Contribute to +15% growth of power tools business vs PY• New product launches with incremental sales contributing to 15% share of T/O• increase sales revenue to 2m euro, growth at +29% vs PY with healthy balanced product portfolio • Evaluate & improve net profit margin from -7% to +5% with optimum margin mix of products• Double Sia flexible abrasive business to 2m euro within 1 year• Work closely with rBU to carry out 3-5 years business plan focusing on price positioning, branding & distribution strategy• Build and improve strong brand presence at target group customers• Marketing expense management • Forecast stock requirements and manage stock on hands to meet market demand• Work closely with SCS & LOG to optimize lean process & on time delivery• Communicate and guide AC sales team to make sure effective product, promotion & price strategy implementation• Act as ambassador for Accessories within Power Tools businessunit with strongest product knowledge and ability to hands-on train dealers, sub-dealers and end-users.• Price mirrors, quality and specification comparisons with competitors• Conduct thorough industrial market study regarding segment, customers, competitors, distribution & pricing