Milind Bawankar

Assistant Marketing Manager - Digital @Production Modeling India Pvt. Ltd

Nagpur, IN

SEO:• Evaluate On-page and Off-Page Optimization.• Keyword Research & Keyword Mapping (Page wise Keyword Addition)• Update the Content to Optimize the site.• Boost High Performing Content,• Check the Analytics, Rankings, User Behaviour and Search Traffic to the Site.• Schedule Run Reports.• Technical Site Auditing and Fixes (500 and 404 Errors), Fixing broken links, Auditing 301 Redirects.• Monitoring trends and algorithmic changes.• Updating Schema Markup• Conducting Organic Competitor Analysis & Deriving actionable insights.• Outreach for backlinks• Evaluating weekly, monthly & quarterly SEO metrics and KPI’s.• Creating gated content/Lead magnet pages to drive organic leads• SEOmizing webinar, case studies and video channelsPPC Advertising:• Campaign Strategy & Execution: Managed PPC campaigns from goal setting and budget allocation to ad copywriting, landing page optimization, and A/B testing for maximum conversion rates.• Performance Monitoring & Optimization: Monitored campaign performance daily, weekly, and monthly, optimizing bids and budgets for better lead quality and lower cost.• Data-driven Reporting & Analysis: Reported campaign KPIs through regular reports and conducted A/B testing to improve conversions.Social Media Marketing:• Content Strategy & Creation: Developed social media content calendars, identified relevant content, and crafted engaging messaging and creatives.• Post Management & Engagement: Scheduled posts, monitored reactions, reported KPIs, and grew follower base through targeted campaigns to achieve monthly and quarterly goals.Email Marketing:• Audience Segmentation & Targeting: Segmented email lists based on funnels, created targeted email briefs, and implemented list building strategies for effective campaigns.• Campaign Execution & Analysis: Launched email campaigns, tracked key metrics (open rates, click-throughs, bounce rates), and analyzed results to optimize future efforts.

Jivan Vikas Vidyalaya Umred

12th, Science

Rashtrasant Tukadoji Maharaj Nagpur University, Nagpur

B.Sc. , Biotechnology

Rashtrasant Tukadoji Maharaj Nagpur University, Nagpur

Master of Business Administration - MBA, Marketing