Miles Whitling

Digital Marketing @Maddox Industrial Transformer

Reported monthly on digital marketing initiatives, goals, and performance (ROAS, CPC, CPM) to leadership team - Researched, presented, and received budget for new marketing tools (ABM, MAS)- Organized and executed email marketing campaigns - Implemented MAS Hubspot with CRM integration - Launched and directly managed ad agency relationship through digital campaigns - Increased organic traffic through SEO analysis and research through ahrefs tool - Oversaw and designated digital marketing budget allocations - Created marketing dashboards reporting on lead generation, deals created, website traffic - Worked directly with e-commerce Shopify store advertising and promotion