Milana Montalto-Hurley
Associate Director, Experience Strategy @LEVEL
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WORK HISTORY
Associate Director, Experience Strategy @LEVEL
Chicago, IL, US
Lead end-to-end experience strategy for major tech and telecom clients, aligning journeys, messaging, and customer experience decisions to business goals.• Led a buyflow optimization audit and optimization that scaled into seven initiatives, contributing to up to 80% growth in key e-commerce areas.• Shaped messaging and positioning strategy across awareness and conversion moments, grounded in competitive analysis and audience insight.• Partner closely with creative, copy, UX, and UI teams to deliver strategic POVs, decision rationale, and narrative clarity that strengthens client storytelling and delivery quality.• Expanded discovery and briefing processes to improve alignment at kickoff, clarify success criteria, and reduce rework across fast-moving workstreams.• Built scalable strategy tools and best-practice repositories to scale strategic consistency across UX/UI/copy and strengthen team confidence in client presentations.• Support senior client stakeholders through onboarding, prioritization, and consultative leadership, helping maintain momentum through shifting priorities.• Developed high-impact client storytelling and wrap-up materials that reinforced partnership value and earned strong stakeholder feedback
EDUCATION
Indiana University Bloomington
Minor , Psychology
Indiana University - Kelley School of Business
Bachelor of Science (B.S.), Marketing
SKILLS
ABOUT MILANA MONTALTO-HURLEY
I’m a cross-functional strategy leader with experience across content, strategy, brand, UX, content and partnerships. I help teams connect audience insights to business goals through clear messaging, strategy, and execution-ready recommendations.I’m known for bringing structure, clarity, and strong strategic POVs to complex workstreams, partnering closely with UX, UI, copy, and creative teams throughout delivery. I build reusable tools and processes that strengthen ways of working, improve alignment, and scale strategic consistency across teams.I lead with empathy and intention, and I care deeply about building high-performing cultures that feel collaborative, grounded, and sustainable.
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