Milagros Lazo

WORK HISTORY

EDUCATION

SKILLS

ABOUT MILAGROS LAZO

Sales and business development leader with 10+ years of experience across U.S. and international markets. I specialize in connecting brands to audiences through strategic advertising solutions—spanning TV, streaming, and cross-platform campaigns.Currently at CBS and Paramount, I work with agencies and brands to drive growth through premium content, data-driven storytelling, and targeted media strategies.Previously, I worked on high-impact partnerships at Discovery (now Warner Bros. Discovery), where we developed custom campaigns aligned with top-performing entertainment and lifestyle networks. Over the years, I’ve been part of award-winning branded content initiatives rooted in real brand experiences—like attending a production kick-off in Ciudad Serdán, Mexico (bonus points if you know where that is), or visiting a restricted-access R&D cosmetic lab in France (in full protective gear!) alongside clients. These moments shaped not only powerful stories but also lasting partnerships.Outside of work, I’m a passionate traveler, dedicated foodie, and always on the lookout for new adventures. I\'m a frustrated photographer (traveling will do that to you) and, despite being an introvert at heart, no one around me seems to agree. I’m detail-oriented, resilient by nature, and committed to showing up as the best version of myself—every single day.If you’ve made it this far, we definitely need to connect—lots of great stories still to share.