Michael Palmer

Senior Video Executive | Driving Audience Growth & Revenue Through Strategic Content, Distribution & Team Leadership | YouTube, OTT, FAST Channels

Role
Founder Advisor at Motom, Inc
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Michael Palmer

Dynamic senior video executive with a proven record of building and scaling digital video businesses, transforming audience engagement, and driving multimillion-dollar revenue growth across leading media brands. Recognized for launching innovative programming strategies, securing high-value distribution partnerships, and delivering billions of video views across YouTube, social, OTT and broadcast platforms. Adept at leading large cross-functional teams, optimizing operations, and pioneering creative content development that consistently achieves aggressive KPIs while positioning organizations at the forefront of the evolving digital media landscape.

Experience

  1. Founder Advisor

    Motom, Inc

    Apr 2019 — Present · New York, NY, US

    Motom is a social commerce and influencer marketing platform that allows creators to make their TikTok, Instagram, and YouTube content directly shoppable through personal, branded storefronts. It bridges the gap between social media engagement and e-commerce, offering creators tools for monetization and brands a way to scale influencer partnerships and increase sales conversions.

Education

  • University of Southern California

    Bachelor’s Degree, Film Production, Business

    1997 — 2001

Skills

  • P&L Management
  • Content Strategy
  • Video Licensing
  • Facebook
  • Brand Monetization
  • Digital Strategy
  • Post Production
  • Digital Video
  • Partnership Mangement
  • Brand Development
  • Strategic Partnerships
  • Business Start-Up
  • Strategic Creative Development
  • Online Video Strategy
  • Video
  • Branding & Identity
  • Content Creation
  • Youtube Partnerhips
  • Content Management Systems
  • Blogging
  • Digital Platforms
  • Youtube
  • Entertainment
  • Broadcast
  • Cross-Platform Media
  • Video Syndication and Distribution
  • Video Editing
  • 3rd Party Production
  • Talent Management
  • Film
  • Video Production
  • Documentaries
  • Social Networking
  • Original Programming
  • Web Video
  • Digital Programming
  • New Media
  • Journalism
  • Content Development
  • Digital Media

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