Mike Puterbaugh
Chief Marketing Officer @BeyondTrust
Signup · Get unlimited contacts
WORK HISTORY
Chief Marketing Officer @BeyondTrust
San Diego, CA, US
Leading global marketing strategy for the worldwide leader in Privilege-Centric Identity Security. Responsible for product marketing, brand, demand generation, and GTM alignment to drive growth across the Global Leadership: Positioned BeyondTrust as the defining leader in Identity Security, securing \"Leader\" recognition in the 2025 Gartner® Magic Quadrant™ for PAM (7th consecutive year) and The Forrester Wave™: Privileged Identity Management Solutions, Q3 2025 (highest possible scores in 13 criteria).Analyst Dominance: Drove recognition as an Overall Leader in the 2024 KuppingerCole Leadership Compass for ITDR and the 2025 Compass for Enterprise Secrets Management.Brand Authority: Developed companies Thought Leadership program, which includes \"Adventures of Alice & Bob\" podcast, winner of the 2025 Fortress Cybersecurity Award for Industry Leadership.
EDUCATION
San José State University
Political Science
SKILLS
ABOUT MIKE PUTERBAUGH
I am a GTM executive and experienced CMO who builds market-dominating engines for B2B software companies. My sweet spot is Cybersecurity and SaaS, where I specialize in turning complex technical value into compelling market narratives that drive high-velocity growth.My career has been defined by versatility. I have successfully scaled marketing functions for bootstrapped startups (taking Ziflow from pre-product, pre-traffic, pre-revenue to market leader), VC-backed challengers, and PE-owned giants (driving dominance at BeyondTrust in a hotly contested identity security market). I don’t just run marketing teams; I align product strategy, analyst relations, and demand generation to position companies for liquidity events and market leadership.Core Value Proposition:Strategic Scale: Deep experience navigating the unique pressures of both founder-led and Private Equity environments.Cybersecurity Authority: A career-long focus on Identity, Access, and Governance markets. With a side detour in Marketing Resource Management. Marketing to marketers is hard. Really hard. But really fun. Full-Stack Execution: From product positioning and M&A integration to high-velocity demand gen and brand evolution.I build teams that don\'t just generate leads, they build categories.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.