Mike Highland

Sr Channel Account Manager @Magic Leap

San Diego, CA, US
EMAILS
m••••••••@arborxr.com
MOBILE NUMBERS
+16•••••••12

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WORK HISTORY

Apr 2023 — Present

Sr Channel Account Manager @Magic Leap

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Achievement of company goals through creating a framework for success that includes establishing strategic priorities, developing and executing partner joint business plans, fostering partner executive relationships, creating alignment between the channel and sales organization, amplifying ecosystem alliances, and leveraging cross functional teams including marketing, engineering, product management, and sales operations.• Created and managed the relationship of NSP partners CDW, Insight, and SHI as well as Disty with TDS• Recognized as top new growth partner with TDS accounting for the highest sales amongst new partners with TDS• Developed partner programs to drive engagement, mindshare and growth with new partners as well as existing• Created, planned, and executed quarterly marketing plans including enablement activities and trainings• Established workflows related to sales process, new partner onboarding, and partner programs including training platforms, incentives, and deal registration• Recruited and onboarded 50 new partners and expanded channel sales to 3 million within the first year• Effectively articulated product value proposition, new solutions and programs, to partners in a clear concise manner in order to drive sales and engagements• Worked with partners to ensure operational efficient through SKU setup, website setup, PRM access, content and training accessibility

EDUCATION

N/A

University of Iowa

Bachelor of Business Administration (B.B.A.)

ABOUT MIKE HIGHLAND

ArborXR Sr Channel Account Manager

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