Mike Demma

UX/CX Leader | Strategist | User Research Advocate | Usability Expert

Role
Customer Experience Manager (Exxonmobil) at Aquent
Location
Houston, TX, US
LinkedIn followers
500 followers

About Mike Demma

I help teams create seamless omnichannel experiences through customer insights and data driven decisions.

Experience

  1. Customer Experience Manager (Exxonmobil)

    Aquent

    Apr 2024 — Present

    Led the strategy and vision for the redesign of the Chemical and Proxxima websites• Facilitated workshops and conducted interviews with internal stakeholders and external customers (1–5 participants)• Conducted competitor analysis, developed user surveys, led usability testing, and delivered executive-level reporting presentations• Developed sitemaps, user flows, journey maps, and personas to inform design decisions• Delivered wireframes, prototypes, final UI designs, and detailed functional requirements• Established standardized UX processes, documentation for consistent project execution• Managed cross-functional relationships across business units, global teams, and external agencies for UX, design, content strategy, and development• Collaborated with interdisciplinary teams to craft end-to-end customer experience (CX) strategies• Utilized Salesforce 360 for audience segmentation and lead management• Designed digital experiences across web, mobile apps, email templates, dashboards, and more• Partnered with leadership to review budgets and align on product timelines and roadmap• Monitored unified qualitative and quantitative data to track and optimize key performance indicators (KPIs)• Collaborated with leadership in reducing agency spend by 30%, streamline the webpage design process from 24 hours to 4, and cut content creation costs for the internal team

Education

  • University of Houston

    BFA, Visual Communications

    2007 — 2009

  • Rochester Institute of Technology

    Graphic Design

    2005 — 2006

  • Mohawk Valley Community College

    Associates, Graphic Design

    2003 — 2005

Skills

  • User Experience
  • Sharepoint
  • Animation
  • Expression Blend
  • Visual Design
  • Graphic Design
  • Responsive & Adaptive Design
  • Mobile Applications
  • Layout
  • Cascading Style Sheets (Css)
  • Logo Design
  • Art Direction
  • User Interface Design
  • Visual Styling
  • Mobile Games
  • Dreamweaver
  • Illustrator
  • Illustration
  • Flash
  • Axure
  • Html
  • Adobe Illustrator
  • Typography
  • Information Architecture
  • Marketing
  • Page Layout
  • Css
  • User Interface
  • Adobe Creative Suite
  • Actionscript
  • User-Centered Design

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Mike Demma — Customer Experience Manager (Exxonmobil) at Aquent in Houston, TX, US | Unifers