Mike Christie

About Mike Christie

Most roofing companies don’t have a lead problem.They have a follow-up problem.Here’s what I mean.You pay for Google Ads.You pay for Local Services Ads.You pay for SEO.You earn referrals.Your team runs the estimate.The homeowner says, “Looks good. Let me think about it.”And then… nothing.No structured follow-up.No defined cadence.No system between estimate → job.Seven days go by. Fourteen days go by.That estimate quietly dies in the CRM while the homeowner collects two or three more bids.Not because your team is lazy.Not because your marketing doesn’t work.But because there’s no revenue system after the estimate.That gap is where most residential roofing companies lose 10–20% of winnable jobs.I know this because I’ve lived it.Before I began helping businesses grow their revenue with follow-up systems that closed more jobs from estimates, I owned and operated four home service businesses:• Window cleaning• House cleaning• Pressure washing• Gutter cleaning & repairEvery one of them was built on leads that had to be answered fast, converted to estimates, and closed into booked jobs.We scaled those businesses to seven figures by obsessing over:• Speed-to-lead• Structured follow-up• Clear sales handoffs• Close rate trackingEverything I recommend now comes from building and running those companies myself.The Roofing Revenue System is built to plug the 7–14 day follow-up gap that costs contractors real money every month.No extra ad spend.No marketing gimmicks.Just recovering jobs you already worked for.If you’re generating estimates but feel like your close rate should be higher… you’re probably right.Message me if you want to see where the breakdown usually happens— Mike

Experience

1. Founder

   Boomer56

   Jan 2013 — Present · Bozeman, MT, US

   At boomer56, I help brands turn underperforming email lists into high-converting revenue engines.Most companies treat email like a box to check—blast a promo, hope for clicks, move on. But when done right, email becomes a system that not only sells, but scales. That’s where we come in.We specialize in lifecycle flows, behavioral sequences, and revenue-optimized campaigns that:Drive 30%+ lifts in revenue in under 90 daysRecover abandoned carts in hours, not daysTurn first-time buyers into loyal repeat customersMake email your most profitable and predictable channelOur work is equal parts strategy, structure, and storytelling. Whether you\'re a fast-growing DTC brand or a B2B company sitting on a goldmine of untapped leads, we design email systems that speak to your audience—and move them to act.From welcome flows to post-purchase sequences, every send should have a purpose. If your list is quiet, inconsistent, or just not pulling its weight, we’ll fix that.Because when your emails hit the right person at the right time with the right message. everything changes.

Education

• The Wharton School

  Certificate of Professional Development, Business

• Fairleigh Dickinson University

  Bachelor of Arts (B.A.), Business/Managerial Economics

• Huntington High School

  High School Diploma