Mike Carter

VP, Group Partner, Ad Ops at IPG Mediabrands

Role
VP, Group Partner, Ad Ops at UM Worldwide
Location
Naples, FL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Mike Carter

30 years in digital media, starting in 1995, with international experience across the…

Experience

  1. VP, Group Partner, Ad Ops

    UM Worldwide

    Jan 2019 — Present · Naples, FL, US

    Working on the American Express media business for their international markets. UK, AU, MX etc. 11+ markets.

Education

  • University of Michigan

    BA, Mathematics

Skills

  • Product Management
  • Rich Media
  • Mobile Marketing
  • Doubleclick
  • Ad Serving
  • Ppc
  • Product Strategy
  • Digital Marketing
  • Digital Media
  • Pay Per Click (Ppc)
  • Entrepreneurship
  • Mobile Advertising
  • Social Media Marketing
  • Demand Side Management
  • Keynote
  • Microsoft Excel
  • Online Marketing
  • Search Engine Marketing (Sem)
  • Interactive Marketing Strategy
  • Google Tag Manager
  • Production Management
  • Email Marketing
  • Web Content Management
  • Web Analytics
  • Programmatic Media Buying
  • Product Development
  • Strategic Planning
  • SEO
  • Search Advertising
  • Social Media Monitoring
  • Digital Strategy
  • Cascading Style Sheets (Css)
  • Javascript
  • Search Engine Technology
  • Html
  • Display Technology
  • Social Media
  • Sql
  • Behavioral Targeting
  • Sem

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Mike Carter — VP, Group Partner, Ad Ops at UM Worldwide in Naples, FL, US | Unifers