Mike Rockett
- Role
- Senior Director, Commercial Data Management & Field Optimization at Vertex Pharmaceuticals
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Mike Rockett
A Sales & Marketing professional with extensive experience in sales operations, business…
Experience
Senior Director, Commercial Data Management & Field Optimization
Dec 2010 — Present
Senior leader within the Commercial team at Vertex that launched five new game-changing drugs, Incivek, for the treatment of Hepatitis C, and Kalydeco, Orkambi, Symdeko, and Trikafta for the treatment of Cystic Fibrosis. Responsible for all Field Reporting & Analytics, Global Master Data Management, Commercial Data Warehouse, Incentive Compensation, Call Planning, Sales Force Size & Structure, and Global Fleet.
Education
University of Massachusetts Amherst
BA, Communications
Skills
- Optimizations
- Business Analysis
- Pharmaceutical Industry
- Business Intelligence
- Sales Management
- Marketing
- Product Launch
- Product Development
- Crm
- Sales Force Effectiveness
- Leadership
- Pharmaceutical Sales
- Market Research
- Data Analysis
- Analytics
- Enterprise Software
- Optimization
- Commercial Optimization
- Sales Operations
- Competitive Analysis
- Analysis
- Incentive Programs
- Sales Effectiveness
- Strategy
- Sales
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