Mike Progin
Strategic marketing professional utilizing audio, endorsement, sports and digital tactics to impact target consumers and drive results for a variety of clients.
- Role
- Senior Account Executive at Audacy, Inc.
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Mike Progin
I have extensive experience creating integrated and dynamic marketing programs designed…
Experience
Senior Account Executive
Jul 2018 — Present · Philadelphia, PA, US
Partner with small and mid-size businesses to help them achieve short and long-term growth goals. This is accomplished by gaining a thorough understanding of their unique situation and creating and executing solutions that utilize Entercom’s vast audio, sports, digital and event capabilities.Particularly successful at delivering results for businesses in the home improvement and services vertical. Active campaigns include personality endorsements, content partnership elements, sports marketing and targeted streaming audio. Provide ongoing creative and analytical support to optimize the efforts. Additional current clients are in a wide range of categories including automotive sales, health care, education, professional and financial services, travel and entertainment, unions, government agencies, restaurants, and retail.Actively working to build new partnerships with businesses that are interested in growing sales and enhancing their brand recognition through effective marketing strategies.
Education
Bloomsburg University of Pennsylvania
Bachelor of Arts (BA)
Skills
- Digital Marketing
- Digital Media
- Media Buying
- Social Media Marketing
- Advertising
- Advertising Sales
- Broadcast
- Sales Management
- Sponsorship
- Public Relations
- Marketing Strategy
- Media Planning
- Radio Advertising
- Marketing Communications
- Integrated Marketing
- New Media
- Radio
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