Mike Dobbin
Director, Digital Solutions @Sunwing
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WORK HISTORY
Director, Digital Solutions @Sunwing
CA
Hands-on technical marketing leader with strong problem-solving and communication skills, and a solid understanding of current technologies and best practices.Responsible for implementing and managing digital analytics solutions across the organization working with tools such as Google Analytics, Looker Studio, Google Tag Manager, Segment CDP, Snowflake and Microsoft PowerBI.Works with cross-functional teams in marketing, ecommerce and IT to define and track key performance indicators (KPIs) and goals in order to provide insights and recommendations to drive business results.
EDUCATION
Carleton University
Bachelor of Arts, Psychology
Humber College
Web Design, Development & Maintenance, Web Design, Development & Maintenance
SKILLS
ABOUT MIKE DOBBIN
Digital data leader with advanced specialties in Google Tag Manager and Google Analytics as well as Customer Data Platforms (specifically Segment).
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