Mike Davies

Global Client Consulting Leader @NielsenIQ

Oxford, GB
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WORK HISTORY

Jan 2024 — Present

Global Client Consulting Leader @NielsenIQ

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Oxford, GB

Global client consulting lead, supporting key NielsenIQ client HQ teams to understand their category, portfolio and brand performance and the shopper trends and evolution influencing their business. A special passion for influencing, curating and delivering some of the wonderful NIQ thought leadership

SKILLS

Market ResearchConsultingCustomer InsightBrand EquityRetailRelationship ManagementConsumer BehaviorMarketingLeading ChangeStrategyMarketing StrategyManagementPresentationsBusiness InsightsNielsenConsumer InsightSegmentationMarketing ResearchCategorizationOvercoming ChallengesFast-Moving Consumer Goods (Fmcg)Consumer BehaviourFmcgMarket AnalysisShopper Marketing

ABOUT MIKE DAVIES

Marketing and insight leader with an extensive range of FMCG experience and a focus on delivering actionable insight and recommendations in the shopper, trade and macro environments.Global customer success leadership role within the world\'s largest market research company, supporting client leaders and their teams in getting behind data and helping them understand the shopper and consumer behaviour that influences their brand and category performance and turning this insight into actions to drive their growth

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Mike Davies — Global Client Consulting Leader at NielsenIQ in Oxford, GB | Unifers