Mikael Merritt
A design leader who drives business growth by shaping product strategy and aligning cross-functional teams around customer value.
- Role
- Principal Designer at American Express
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Mikael Merritt
Design leader with 11+ years building and scaling high-performing design teams and product experiences across industries, most recently at American Express. A founding member of multiple design organizations and systems, I blend human-centered systems thinking with product strategy — translating insight into outcomes that drive business growth, customer value, and organizational maturity. Known for unifying cross-functional teams and shaping enterprise-wide design capabilities.I’ve held positions in traditional, digital and product design teams and worked across a wide range of brand categories and channels. My next role would ideally be leading a small team of designers, researchers, writers, and operations managers in a hybrid work environment. We would work passionately with our product, marketing, and engineering partners to discover and implement new ways of doing business.
Experience
Principal Designer
Mar 2019 — Present · New York, NY, US
Drove significant YoY lift in global referral program engagement and contributed to $11M+ in annual acquisition revenue by leading multi-disciplinary referral design teams- Founded and scaled the Loyalty & Benefits Design team at American Express, transforming rewards and servicing journeys and improving customer satisfaction across channels and regions- Recognized with the Amex Presidents Award (2021) and the Ed Gilligan Innovation Award (2019) for leadership in post-COVID programs and digital receipt strategy.
Education
Rochester Institute of Technology
BFA, Graphic/Industrial Design
New York University
Certificate, Web Development
2010 — 2010
Harvard University
Certificate, Business Leadership
Skills
- Interactive Marketing
- Graphic Design
- Interactive Design
- Indesign
- Visual Design
- Art Direction
- User Interface Design
- Adobe Creative Suite
- Brochures
- Visual Communication
- Packaging
- User Experience
- Content Strategy
- Advertising
- Digital Marketing
- Relationship Marketing
- Integrated Marketing
- Typography
- Branding
- Interactive Advertising
- Storyboarding
- Direct Mail
- Illustration
- Creative Direction
- Vector Illustration
- Graphics
- Experience Design
- Email Marketing
- Concept Development
- Layout
- Mobile Design
- Information Design
- Web Design
- Creative Strategy
- Digital Strategy
- Image Manipulation
- Art
- Strategy
- Concept Design
- Mobile Applications
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