Mikaela Thomas

About Mikaela Thomas

I have a passion for communication and media studies and I am always striving to reset the finish line in life and within my career. With stronghold skills in journalism, digital content, social media, event planning, and public relations. I consider myself an asset to any team I am a part of. I value continuing education and growing and stretching my talents to cover the needs of my team.

Experience

1. Media & Experiences Programmer

   Ford Motor Company

   May 2024 — Present · Detroit, MI, US

   Coordinate event programs, manage stakeholder integration, and develop high-impact communication programs for Ford Motor Company.Participant on a variety of projects, coordinates the full creative and execution process of an event, activation or program (launch, drive, auto show, etc.) from start to finish.Lead the integration between Communications with key stakeholders and partners, including marketing, product development, vehicle engineering, and partner agencies.Guide development of multi-channel, high-impact programs - from informative, media-friendly briefings to engaging drive experiences that showcase the strength and leadership of each product - to creative reveals of our new vehicles and services.Enhance the quality and creative approach to media-facing events, supporting communications and content, through creative, compelling and unique programs, engage a breadth of media from key automotive, to consumer/lifestyle and technology reporters to social influencers, customers and dealers.Manage budgeting, workflow progress, key metrics, logistics, venue arrangements, catering needs, site design and asset development to ensure successful execution of events.Leverage the expertise of creative, experiential and event management agencies, as needed.Continuous personal development of functional competencies and leadership agilities.

Education

• Clayton State University

  Bachelor's Degree, Communication and Media Studies

  2009 — 2013