Mihika Saraf
Head of Brand Marketing @Wow Skin Science
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WORK HISTORY
Head of Brand Marketing @Wow Skin Science
Bengaluru, IN
Creating culture with content.
EDUCATION
Sri Shikshayatan College
Bachelor of Commerce - BCom, Business/Commerce, General
ABOUT MIHIKA SARAF
With 9+ years of experience across startups and global brands like Amazon, 20th Century Fox, Bella Vita Organic, The Ayurveda Experience, and a few more, I specialize in using content as a strategic lever for brand growth, storytelling, and engagement.I build content & marketing strategies that don’t just inform, they inspire action. My approach combines structure with brand voice clarity to create content that’s impactful in today’s fast-paced world.Over the years, I’ve developed expertise in:• Content Strategy & Execution• Brand Voice Development• Vernacular Content Delivery• Campaign Messaging & Performance Content• Omnichannel Storytelling (Social, Email, Ads)• Video Scripting and Production• Social Media Growth StrategiesWhether scaling startups from 0 to ₹30 Cr, or building training content for companies like Zomato, Zepto, Philips, Tata Croma, & many more, my focus has remained consistent: to make content a core driver of clarity, trust, and growth.I believe strong marketing is built through systems, stories, and the right small decisions made consistently over time. If you’d like to discuss content-led growth, brand storytelling, or simply exchange ideas, feel free to connect!
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