Michael Midgley

About Michael Midgley

As the Director, Marketing at Aires, a leading global mobility company, I drive strategic initiatives to elevate our brand presence and connect with audiences worldwide. With a passion for crafting innovative marketing campaigns, I thrive on creating engaging narratives that resonate with our diverse clientele.Leading dynamic teams and orchestrating winning strategies in both the marketing realm and the fantasy sports arena, I\'ve honed my skills in strategic planning, team collaboration, and delivering exceptional results.At Aires, I spearhead comprehensive marketing endeavors that capture the essence of our company\'s mission while implementing cutting-edge strategies to foster connections and drive growth. Combining my marketing expertise with a flair for out-of-the-box thinking, I continually strive to push boundaries and set new benchmarks in the ever-evolving landscape of global mobility.

Experience

1. Director, Marketing

   Aires

   Oct 2022 — Present · Pittsburgh, PA, US

   Design and Implement Comprehensive Marketing Strategies: Create and execute strategies that enhance awareness of Aires\' business activities and market presence, driving full sales funnel support for sales teamSupervise and Mentor: Provide guidance and feedback to the marketing team, fostering a collaborative and high-performing department.Event and Promotional Management: Produce and efficiently organize promotional events and activities that align with our brand and business goals.Campaign Planning and Execution: Develop and launch campaigns for corporate promotion and new product lines, ensuring impactful market entry and engagement.Performance Monitoring and Reporting: Monitor marketing progress, analyze performance metrics, and submit detailed reports to track success and areas for improvement.Content and Editorial Oversight: Responsible for generating valuable content for our online presence, overseeing editorial design, and managing the company’s publications.Market Research: Conduct general market research to stay informed about industry trends and competitor activities, enabling proactive strategy adjustments.Budget Control and Resource Allocation: Manage budgets and strategically allocate resources to maximize the effectiveness of marketing projects.External Relations and Strategic Partnerships: Act as the organization\'s representative to external parties such as media, stakeholders, and potential clients, building and nurturing strategic partnerships.

Education

• Coastal Carolina University

  Computer Science

  2006 — 2006

• Duquesne University

  BSBA, Finance, Marketing

  2007 — 2010

Skills

• Deadline Driven
• Presentations
• Consulting
• Program Management
• Expense Management
• Business Meetings
• Webinars
• Customer Service
• Balance Sheet
• Global Mobility
• Expatriate Management
• Event Planning
• Contract Negotiation
• Auditing
• Logistics
• Customer Satisfaction
• New Business Development
• Investments
• Leadership
• Management
• Payroll
• Marketing
• Microsoft Office
• Cashflow Analysis
• Account Management
• Corporate Relocation
• Financial Modeling
• Income Statement
• Invoicing
• Time Management
• Accounting
• Business Development
• Relocation