Michelle Lana
Lead Visual Designer & Accessibility Liaison @Navy Federal Credit Union
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WORK HISTORY
Lead Visual Designer & Accessibility Liaison @Navy Federal Credit Union
Homepage Design Direction & Leadership – Established overall design direction as Lead Visual Designer for Navy Federal’s homepage redesign, driving double-digit traffic growth, multi-million in business impact, and enterprise value in the tens of millions.Award-Winning Brand Direction - Led visual branding strategy for member-facing homepage that achieved Gartner\'s #1 ranking among financial services websites (2025).Accessibility Program Development - Established accessibility guidelines and best practices for the UX team and cross-functional teams, earning \"MSO Leadership Luminary Award\" for accessibility advocacy across NFCU.Design Mentorship - Mentored junior and rising designers on design processes, career development, and soft skills, including presentation techniques and client communication, to foster comprehensive team growth and professional advancement.Collaboration - Led the adoption of a Design System in our UX team, effectively communicating its value to leadership and staff. Through collaboration with engineers, I created a compelling presentation and documentation, which successfully guided the team in implementing this vital framework.
EDUCATION
George Mason University
Bachelor's degree, Studio Arts
SKILLS
ABOUT MICHELLE LANA
I am a Visual Designer with 15+ years of experience, dedicated to enhancing digital experiences through illustration and UI storytelling.Here are some examples of my work:• Led the complete visual redesign of Navy Federal\'s marketing website, crafting a fresh UI system and visual identity that enhances user experience for one of the nation\'s largest credit unions.• Enhanced Navy Federal’s illustration library by crafting 300+ inclusive people illustrations by conducting a design sprint workshop to represent diversity and inclusion within our brand.• Increased Navy Federal’s employee awareness about the importance of digital accessibility, reaching over employees by conducting presentations about inclusive design across the organization.• Created a toolkit for accessibility annotations to assist designers in documenting accessibility features of our components. This toolkit serves as a reference guide to enhance our discussions with developers and engineers, leading to a better understanding of digital accessibility.I get excited about opportunities where I can leverage my knowledge in accessibility, illustration, storytelling, and visual design, and improve our users’ lives by prioritizing inclusion. Current Member - W3C ARIA and Accessibility Guidelines Working GroupsSPECIALTIES:• Presentation/Storytelling• Creative Problem Solving• Illustration/Data Visualization• Branding and Identity
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