Michelle H.

A distinctively creative, hands-on, senior level marketer using data to develop innovative marketing strategies that deliver results.

Role: Senior Digital Marketing Manager at Applied Industrial Technologies
Location: Cleveland, OH, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Michelle H.

I help companies adopt and implement an integrated marketing approach to achieve strategic business objectives. For many companies with an undeveloped or outdated marketing communications function, building a modern, scalable strategy can seem daunting. As a seasoned B2B marketing and communications professional, my strengths include establishing solid relationships with company leadership, IT, sales, and other important stakeholders, project management and creating multi-channel marketing campaigns that get results. I have a successful track record delivering- Brand Strategy- Digital Strategy- Global Marketing- Marketing Governance- Strategic Planning- Content Marketing- Email Marketing- Lead Gen/Demand Gen- SEO/SEM- Social Media - Creative Strategies- Mentoring/Coaching- Problem Solving- Team BuildingCareer experience includes client-side and agency backgrounds, B2B and B2C marketing, staff responsibilities, personnel development, vendor selection and management. To learn more about my marketing approach and expertise visit

Experience

Senior Digital Marketing Manager
Applied Industrial Technologies
Oct 2022 — Present · Cleveland, OH, US
My responsibilities include developing and implementing digital marketing strategies to grow the Fluid Power and FCx businesses.

Education

Mississippi State University
B.S., Business Administration

Skills

Advertising
Budgets
Business Development
Digital Marketing
Web Marketing
Process Improvement
Project Management
B2b
Direct Marketing
Web Analytics
Integrated Marketing
Product Marketing
Social Media Marketing
Manufacturing
Brand Development
New Business Development
Online Marketing
Social Media
Press Releases
Web Content
Event Management
Strategy
Trade Shows
Sem
Strategic Planning
Account Management
Marketing Management
Email Marketing
Competitive Analysis
Marketing Communications
Crm
Brand Management
Cross-Functional Team Leadership
Marketing Strategy
Sitecore
Online Advertising
Leadership
Product Development
B2b Marketing
Management

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