Michelle Williams

About Michelle Williams

Five things you might want to know about me if you\'re checking this out!🤘 Graduated from UT Austin with a degree in Marketing & Information Systems Experience: 10+ years in Google & MSN Search/Shopping, GDN & Programmatic Advertising (through DV360, Google, and Trade Desk), CTV Advertising, Paid Social Advertising (Tiktok, Meta, Snap, Reddit, etc), Amazon, Direct Mail, & More! If it\'s a digital media channel, at this point I\'ve probably done it! Marketing Passions: Testing New Advertising Channels and Developing Advertising Product Strategy, Account Buildout & Growth, and General Innovative Marketing‍ Software Proficiency: Tableau, JIRA, SQL, Google Ads, DV360, MSN Ads, Meta, Reddit, Tiktok, Snapchat, Trade Desk, MNTN, Samsung, Amazon DSP, Google Analytics, GTM, Funnel, Data Studio Personal Interests: If I\'m not at my desk or playing with my cat, I\'m probably somewhere outside! You can find me out on a run alongside the river, trying a new restaurant or coffee shop I haven\'t been to yet, or on a plane to a new country I have to check off my list.

Experience

1. Associate Director of Marketing, Reactivations

   HelloFresh

   Dec 2024 — Present · New York, NY, US

Education

• The University of Texas at Austin

  Bachelor’s Degree, Marketing with Minor in Management Information Systems

Skills

• Social Media
• Teamwork
• Marketing Communications
• Time Management
• Event Management
• Jira
• Confluence
• Event Planning
• Public Speaking
• Microsoft Office
• Sql
• Google Adwords
• Microsoft Word
• Leadership
• Research
• Visual Basic
• Microsoft Powerpoint
• Salesforce.com
• Microsoft Excel
• Reporting & Analysis
• Customer Service