Michelle Boykins

WORK HISTORY

EDUCATION

SKILLS

ABOUT MICHELLE BOYKINS

As an accomplished communications professional, my communications abilities run the gamut from creating original social media and digital content to producing top-notch public relations and video or print production. I have worked with corporate clients, nonprofits, and associations and know the complexities of developing strategic public relations, integrated marketing and communications, and branding strategies that drive measurable results for those organizations.During my career I have excelled at client management with both large and small corporate clients. While at Edelman Public Relations Worldwide I handled prestigious accounts with Microsoft Corporation, HBO, and INTELSAT.I have also worked with high-level executives from such major corporations as ADT Security Services and Comcast to Motorola and Allstate to increase media exposure for their philanthropic efforts. My passion for developing social awareness and public education projects with nonprofits, corporations, and media partners have generated millions of dollars in funding, in-kind services and new media opportunities. I use my project management skills to oversee an award-winning, multi-million dollar annual budget that yields more than $90 million per year in donated and earned media. My contacts with public relations firms, research firms, creative agencies, media professionals, production companies, and independent camera crews have proven quite fruitful over the years in advancing company initiatives and developing strategies to gain market visibility. I can make things happen routinely with a simple phone call, whether it is finding a partner for a last-minute project or negotiating pro bono extras within a service contract, Simply put, I get the work done while being mindful of the company’s bottom line.Specialties:~ Media and Public Relations~ Spokesperson ~ Brand Strategist~ Campaign Development~ Marketing and Advertising~ Budget Administration~ Speech Writing and Strategic Messaging~ Write and Design Promotional Materials~ Social Media and Web Oversight~ Project Management~ Executive and Team Leadership~ Focus Group and Market Research