Michelle Schmiesing

Senior Manager, Consumer Insights at The Hershey Company

Role
Senior Manager, Consumer Insights at The Hershey Company
Location
Palmyra, PA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

Experience

  1. Senior Manager, Consumer Insights

    The Hershey Company

    May 2020 — Present · Hershey, PA, US

Education

  • Ohio University

    Bachelor's of Business Administration, Marketing & Economics

  • The University of Georgia

    Certificate, Market Research Principles

    2009 — 2010

Skills

  • Shopper Marketing
  • Consumer Products
  • Focus Groups
  • Quantitative Research
  • Marketing Research
  • Market Research
  • Market Analysis
  • Qualitative Research
  • Customer Insight
  • Competitive Intelligence
  • Consumer Behaviour
  • Consumer Insight
  • Research
  • Analytics
  • Competitive Analysis
  • Marketing
  • Primary Research
  • Segmentation

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Michelle Schmiesing — Senior Manager, Consumer Insights at The Hershey Company in Palmyra, PA, US | Unifers