Michelle H.
- Role
- Senior Marketing Specialist at Cox Communications
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Michelle H.
I help organizations work better by creating clarity, improving processes, and aligning…
Experience
Senior Marketing Specialist
Aug 2023 — Present
Executed 2.74M enterprise email sends across SMB segments; standardized naming conventions, link aliasing, and QA for reporting clarity- Presented AI integration plan that helped deliver +1.6% open‑rate variance; documented repeatable build/test accelerators- Built/updated Agile Adopters & Net Assurance campaigns (copy blocks, upsell pricing tests, seed lists, Gmail QA); progressed Trailhead learning to 18,800 points (Data Cloud for Marketing)- Partnered cross‑functionally (strategy, creative, reporting) to deploy multi‑market journeys and improve delivery timelines - 8 emails in 48 hours with stakeholder reviews.
Education
General Assembly
Search Engine Optimization Workshop
2021
Olivet Nazarene University
Bachelor of Arts - BA
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