Michelle M.
Marketing and Communications
- Role
- Marketing Program Manager at Lion
- Location
- Englewood, OH, US
- LinkedIn followers
- 500 followers
Experience
Marketing Program Manager
Jul 2015 — Present · Dayton, OH, US
Develops sales and marketing collateral for strategic distribution partners win business.Manages and executes LION University training initiatives for customers.Creates and organizes dealer communications.Supports development of price books and catalogs.Completes competitive market research analyses and gathers findings.Supports territory business planning processSupports all trade shows and events with budget management, presence, logistics, planning, literature, booking, attendance, and lead generation Manages logistics pre-event, on-site and post event; Manages quotes and invoicesManages and evaluate all vendor services and companiesManages print/e-blast campaigns to primarily support trade shows Optimizes supplier co-op funding for trade shows while maintaining the agreements and guidelinesManages co-op funds from suppliers to ensure we receive proper funds Creates post trade show surveys, summarize key learnings and distribute resultProject management including: augmented reality, promotional items, internal events, administration and coordination of video and photo shoots, and other dealer and end user markering and sales tools
Education
Ball State University - College of Business
Bachelor of Science (BS), Marketing
2010 — 2014
Adams Central High School
Academic Honors Diploma
2006 — 2010
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.