Michelle Gurney

Founder & Lead Consultant @Shift Consulting Inc

Banff, AB, CA

Shift is a full-service, award-winning integrated marketing and communications company based in Banff, Alberta. Our business philosophy is pretty straightforward. We love best practices - in fact, we are known for creating them. Everything we do is based on true insight and proven experience in implementation.We offer our clients a suite of services ranging from internal communications to public consultation and marketing. Here are a few examples of the types of projects we are engaged in for 2024- Facilitation and training (change leadership, strategic planning, team and board building, conflict resolution, media relations, communications skills, customer service/client experience based on your own brand, writing, etc.)- Issues management and relationship building for private sector clients (including public consultation)- Communications strategy- Annual report writing and management- Corporate Social Responsibility report writing and management (aligned to GRI)- Employee trust and engagement studies/Resident satisfaction studies/Onboarding studies (including operational recommendations)- Federal government relations on proposed policy changes- Provincial government relations- Community relations strategy and program management (including Community Giving reports)- Integrated marketing and communications planning and execution- Marketing programs for small and mid-sized business- Website development and management- Social media for business

MacEwan University

Diploma, Advertising and Public Relations

Bikablo Global Training

Facilitation

Immunity to Change: Facilitator and coach

Immunity to Change facilitation and coaching certificate for individuals and teams, Organizational Leadership

Athabasca University

Bachelor of Professional Arts, Communications