Michelle Grenier
Creative Director | Experiential Strategist
- Role
- Senior Creative Director & Cultural Strategist at The Keva Group
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Michelle Grenier
I’m a Creative Director and Strategist shaping cultural and entertainment experiences that connect people through story, senses, and emotion. My work spans international museums, live events, cinematic content, and brand activations – bridging narrative development, spatial design, and emerging technology. I’ve collaborated with creative teams at diverse studios such as Wētā Workshop, Sphere, and Obscura Digital on a range of iconic, future-facing projects around the world. Whether designing a large-scale exhibit, developing a campaign, or consulting on creative vision, I aim to create work that’s imaginative, authentic, and enduring in its resonance.Focus Areas: Experiential Strategy • Storytelling & Narrative Design • Cultural Insight • Immersive Media • Creative Direction • Brand Activation • Concept Development
Experience
Senior Creative Director & Cultural Strategist
Jul 2025 — Present
Contributing creative vision and cultural strategy for The Keva Group on international museum projects, expositions, and environmental & cultural initiatives at sovereign scale. Specialized in worldbuilding, immersive storytelling, and experiential design that bridges cultural authenticity with cutting-edge innovation. The Keva Group is a global entertainment consultancy focused on the emerging immersive landscape. With credentials ranging from Sphere to the world’s largest immersive venue, The Mukaab, TKG is at the forefront of creatively ambitious projects requiring world-class delivery.
Education
California Institute of Integral Studies
Philosophy
Academy of Art University
BFA, Music for Visual Media
De Anza College
AA, Art History
Skills
- Archival Research
- Music Production
- Creative Direction
- Nonprofits
- Community Outreach
- Video
- Graphic Design
- Film Production
- Nonprofit Organizations
- Social Media
- Social Media Marketing
- Fundraising
- Leadership
- Web Design
- Film
- Video Production
- Production Assistance
- Transcription
- Strategy
- Final Cut Pro
- Photoshop
- Event Planning
- Executive Administrative Assistance
- Production Coordination
- Video Editing
- Visual Research
- Photography
- Editing
- Social Networking
- Multimedia
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