Michelle Dauchy
VP Customer Experience @Mercury Marine
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WORK HISTORY
VP Customer Experience @Mercury Marine
Fond du Lac, WI, US
Lead a diverse team to deliver a best in class ownership experience for our boaters. Accountabilities span remote and field support services, product knowledge management, after market P&A growth strategy as well as eCommerce channel strategy. Integration of these core capabilities centered around the consumer with a journey mind-set are enabling transformation of the ownership experience to grow boater CLTV, improve dealer and OEM share of wallet.
EDUCATION
Dartmouth College
BBA, Economics
Dartmouth College
Business/Managerial Economics
Northwestern University - Kellogg School of Management
MBA, Marketing
SKILLS
ABOUT MICHELLE DAUCHY
17+ year career in Marketing. Marketing experience includes both domestic and global business management. Dartmouth 1989 Undergraduate, Kellogg MBA 1996. Post MBA career in FMCG/CPG with demonstrated business results and increasing responsibility, New Product Development and commercialization experience. Specialties: CPG MarketingNew Product Development International MarketingPeople Management
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