Michelle Billingsley

Director of Sales and Merchandising @gearUP

Hillsboro, OR, US

Lead the nationwide sales and merchandising teams across multiple product categories, brands, channels and order fulfillment models to drive sales growth for gearUP Sports in the team sports industry.• Reset sales organization structure to align with company growth opportunities.• Build sales strategies to deliver revenue, profitability and marketshare growth goals.• Develop pricing strategies for seasonal product assortments considering various vendor agreements, the competitive landscape and market research.• Establish company protocol for gathering customer and end consumer insights to use with historical business results to better inform product offering while improving forecast accuracy and sku productivity.• Build seasonal assortments that support brand strategies, marketing messages, and business initiatives while optimizing inventory levels.