Michele Marin
Digital Copywriter @Travel + Leisure Co.
Signup · Get unlimited contacts
WORK HISTORY
Digital Copywriter @Travel + Leisure Co.
US
Write and edit UX copy for landing pages, product and offering descriptions, and more across web and mobile. Write microcopy for user navigation and flows, error messages, alerts, and other components of the user experience. Collaborate with product managers, web producers, and designers, as well as cross-departmental marketing and brand partners. Write SEO-friendly copy partnering with the search team and demonstrated working knowledge of SEO best…
EDUCATION
Saint Vincent College
Bachelor's degree, Business Management and English
ABOUT MICHELE MARIN
The key to becoming relevant isn’t just knowing demographics - it is understanding what drives your audience to make choices, becoming relatable, and ultimately finding an innovative way to appeal to their emotions. From rich content writing to dynamic marketing copywriting, my diverse background brings a world of experience to my clients. Whether rebranding a company\'s website or writing about the far-off corners of the world, my writing reflects my deep passion for my craft. My thirteen-plus years of professional writing experience and nine-plus years in pharmaceutical sales and marketing add dimension to my repertoire. I consistently deliver professional work promptly and communicate with my clients to ensure they receive work that not only aligns with their needs but exceeds expectations. Creating content sets my soul on fire! If you would like to view a sample of my published work, please visit https://michelemarin.contently.com/. Let\'s connect! You can email me at m••••••••@gmail.com. Proficient in: SEO optimization, CMS, WordPress, marketing campaigns, and more. Clients include Travel + Leisure, Co, Mazdi, Cafe Mom, Your Travel Insider, The Culture Trip, South Florida Luxury Guide, LX Collection, Luxury Link, and more. Highlights from resume: • Strategic marketing copywriter generating imaginative and dynamic content across multiple digital touchpoints to uncover hidden growth loops for maximum revenue. • Proficient and passionate storyteller with over a decade of experience finding unique angles on trending topics and crafting clear, clean articles that WOW readers. • Extract and analyze various data types to shape original, strategic ideas for content design and execution. • Ability to easily identify content design needs for many products and estimate hours, costs, budget, and timelines. • Experience with layout, design, story creation, interviews, and managing editorial calendars. • Create highly customized omnichannel strategies with a future-minded approach to sustain growth. • Rebranding for clients to stay relevant and stand out in cluttered markets. • B2B marketing, B2C marketing, A/B testing.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.