Michele Dewitt Dieckmann

About Michele Dewitt Dieckmann

A designer is an emerging synthesis of artist, inventor, mechanic, objective economist, and evolutionary strategist.” –Buckminster FullerMost people look at design at it\'s simplest or at it\'s most extreme. Design could mean \'making something pretty\', or it could mean creating the next mobile interface that will change how the world interacts. In the middle of that spectrum however, is the type of subtle design that needs to be integrated into the fabric of how we communicate with our clients, partners and end-users. With a background in graphic and publication layout design, my passion is connecting design and strategy through co-creation with end-users to create measurable and lasting behavioral changes. By integrating design-thinking and enhanced visual engagement into sales promotion activities with B2B clients, I strive to connect with my end-users in a way that promotes underlying conviction and connection through rational, sales-focused (and for business-owner clients, income-focused) messaging and activities.

Experience

1. Assistant Director, Learning Strategies Field Talent

   Northwestern Mutual

   Nov 2020 — Present

Education

• University of Wisconsin-Whitewater

  Bachelor of Arts (BA), Journalism; emphasis on Publication Layout & Design

  2006 — 2010