Michele Metcalfe

WORK HISTORY

SKILLS

ABOUT MICHELE METCALFE

With just under twenty years in the independent schools sector, I bring a rare combination of front-line admissions expertise, strategic marketing insight, and leadership credibility.I’ve led from the front as Director of Marketing, Admissions & Communications at one of the UK’s most prestigious boarding schools, where I drove significant and transformational recruitment success across multiple markets. My background also includes experience as a Housemistress and Governor on an International Schools Board, giving me a 360-degree view of what makes schools thrive both operationally and reputationally.I specialise in:Admissions & Student Recruitment – consistently exceeding enrolment targets with data-driven, pipeline-focused strategies.International Outreach – deep knowledge of global markets and proven ability to build high-value partnershipsFeeder School Strategy – strengthening domestic and international pathways to secure long-term enrolments.Change Management & Team Leadership – experienced in building and leading high-performing teams through transformationSchools work with me because I combine the rigour of a sales professional with the empathy and understanding of someone who has lived school life. My approach is strategic, creative, and unashamedly results-focused. Time and again, I’ve helped schools unlock growth and future-proof their admissions.